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e-Learning Teaching Bank

The following methodology training materials are now available at HKUMoodle/YouTube channels for all academic staff under the Faculty of Social Sciences. Please go to HKUmoodle to explore each individual course. More courses will be available soon.

Course Code  |  Course Title


  • This introductory course aims at providing students with basic concepts and methods of conducting media research. This course covers the essential steps of doing media research, including formulating research questions and hypotheses, basic research designs, data collection, sampling, measurement, data analysis and report writing.

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  • This course is designed to extend students’ quantitative and research skills so that they are prepared to conduct their own independent empirical research. It covers more advanced quantitative methods commonly used in Psychology.

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  • The aim of the course is to introduce the basics of quantitative research and enable students to critically review simple statistical analysis.

    Please click here to know more the course information.

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  • The aim of the course is to introduce the basics of quantitative research and enable
    students to critically review simple statistical analysis.

    Please click here to know more the course information.

    Go to YouTube channels


  • This course is designed to provide training for master-level journalism or communication major students about the basic techniques of web and social media analytics. It covers a variety of tools that help them conduct a range of applications including web scraping, API programming, text mining, sentiment analysis, network analysis, data visualization, as well as web site analytics. The course is designed and taught in problem-based or project-driven mode which aims to facilitate real life application of the techniques in a variety of media and communication settings.

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  • The aim of the course is to enable students to acquire intermediate level quantitative research methodology and be able to critically review the statistical analysis in most research papers.

    Please click here to know more the course information.

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Workshop Materials:

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